ken wilson online

Been doing little print and radio interviews related to the release of Jesus Brand Spirituality: He Wants His Religion Back. It’s a good exercise because both print and radio are looking for colorful and concise little expressions of things that pop up in the book. Like the idea that we need to dig extra hard for Jesus as the treasure buried in the field of religion, owing to the current “trademark infringement on the Jesus brand”–meaning the negative public perception of Christianity among those on the outside of faith looking in. I find myself illustrating this with the popularity of Rush Limbaugh among many Christians in the United States.
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